FOR IMMEDIATE RELEASE
Balmsly Launches as a New Private-Label Lip Balm Partner for Brands Seeking High-Quality, Scalable Lip Care Solutions
Idaho, USA — February 6, 2026 — Balmsly, a new private-label lip balm manufacturer officially launches today. Built as a sister company to Poppy & Pout, Balmsly brings more than a decade of beauty CPG expertise to brands looking for premium, reliable, and scalable private-label solutions.
Founded by the team behind Poppy & Pout, Balmsly was created to meet growing demand from companies seeking custom branded products without sacrificing quality, compliance, or brand integrity. The founders bring over 10 years of hands-on experience in formulation, packaging design, sourcing, and large-scale retail distribution across the beauty and personal care industry.
“We kept hearing the same thing from our partners: We want something that feels as special as Poppy & Pout, but is uniquely ours,” said Krysta Morgan, co-owner of Poppy & Pout and co-founder of Balmsly. “Balmsly was born out of that demand. It’s our way of opening up our formulas and packaging expertise to help other brands shine quickly, creatively, and sustainably.”
Balmsly offers end-to-end private-label services, including product development, design, and production. Made for corporate gifting, promotional campaigns, and retail programs Balmsly combines proven manufacturing processes with a streamlined, brand-forward approach.
“Balmsly is where brands become tangible,” added Korie Conant, Balmsly's Sales Director. “These are products people actually use. They carry them, they gift them, they finish the tube. That’s daily, intimate contact with your brand in the palm of someone’s hand.”
While rooted in the same values that built Poppy & Pout, quality, creativity, and attention to detail, Balmsly operates as a standalone company dedicated exclusively to private-label partnerships.
Interested brands can learn more about Balmsly’s offerings at balmsly.com or follow Balmsly on LinkedIn.
About Balmsly
Balmsly is a private label lip care manufacturer from the creators of Poppy & Pout. Specializing in clean, US-made, small-batch formulas and design-forward packaging, Balmsly helps brands, hotels, retailers, and corporate gifting programs transform lip balm into a powerful brand amplifier. With a streamlined concept-to-shelf process, Balmsly delivers sustainable and memorable products that keep brands quite literally in the hands of the people they serve.
About Poppy & Pout
Poppy & Pout is an all-natural, eco-friendly lip care brand known for its signature paperboard tubes, cruelty-free formulas, and design-driven storytelling. Beloved by beauty enthusiasts and stocked by leading boutiques and retailers nationwide, Poppy & Pout combines clean ingredients, sustainable packaging, and joyful branding to create lip care that looks as good as it feels.
Media Contact
Emily Pope
emily@balmsly.com
balmsly.com
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